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December 2013 M T W T F S S « Nov 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31
Congratulations to Drew Haselhurst and Dan Dehlavi. They blew us away with an entire book of ads that could quite feasibly have been written by the hand of a young, wide-eyed Don Draper.
Dan and Drew beat hundreds of other entries to win a placement at BMB. Well done guys. Looking forward to having you here.
Here’s a selection of their ads, written while ‘in character’ as Don.
You can see the rest of Don’sFirstFolio, and the work of the runners up here.
Overall, we were chuffed with how many of the entries drew on the art direction styles and erm, attitudes, of the MadMen era.
Thank you to everyone that entered. Hope you enjoy looking at the work – it made us laugh a lot.
* Itsnicethat’s words, not ours
Thank you for all the Don Draper entries so far. They are very entertaining.
We’ve decided to extend the deadline till Monday at 18.00 so if you’re yet to enter and fancy a placement at BMB have a think over the weekend.
If you need some stimulus have a look at this.
We’ll be announcing the winner of the placement mid next week.
PS. The placement will be from Monday 9th September to 4th October.
Out of all the books we rounded up for our site beforetheywerefamous.org, there was one Creative Director whose portfolio we just couldn’t track down, no matter how hard we looked.
But it did get us thinking about the kind of campaigns he might have had in it.
So, we’re setting a brief to all up and coming creative teams around the world:
Write a spec campaign that you imagine could have been in Don Draper’s first ever portfolio.
The work will be judged by Jon Hamm himself*
The best campaigns will be forever enshrined within Don Draper’s portfolio (along with links to the creative teams’ own portfolios), but the best campaign overall will also win a months placement at BMB London for the creative/creative team who wrote it.
If you’d like to enter, please send scamps or designs to Nathalie.Turton@bmbagency.com by Friday 30th August 2013.
*The 4 week placement will be from 9th September to 4th October 2013
* This may well be fictional
About six hundred years ago, Nat and I thought that it would be interesting to see the first student scamps of advertising’s most brilliant creatives.
A bit like how people love watching old clips of hollywood actors in their school plays.
It’s always encouraging to see that everyone starts somewhere.
Almost a year since we started work on it, we are finally ‘launching’ it today. Hope you enjoy looking at all the work. It certainly made us laugh a lot.
Thank you so much to all the creatives that have waded through moth balls in attics and dug deep in their parents’ sheds to forage for their work. Without you there would be no site.
And thank you to all the other people who have helped us get this off the ground. Paul and Daryll especially, Debbie and Kate. Maggie Souter from Central Saint Martins, Tony Cullingham from Watford, and Paul Springer from Bucks, who have all helped track down the work of their most illustrious alumni.
We would love the site to keep evolving. So if you’re a creative that’s been round the block a few times, and you have your old book knocking about, please email it to email@example.com.
So what’s next after #MyFirstFolio?
Maybe #MyFirstFilm - a chance to watch the first steps into celluloid of Ringan and other world famous directors?
Or #MyFirstSnaps – a chance to see Rankin’s first ever photographs, if they still exist in an attic somewhere.
Anyone want to help make that?
Thanks D & AD, for a great evening last wednesday.
Hats off to the organisers for deciding to jetison the awards do formula of having an overpaid comedian present the awards in between quips about what a silly industry advertising is (as you sometimes get when Simon Amstell, Stephen Mangan, Edith Bowman et.al. are at the mic).
Instead they chose two people who knew the work and cared about the work – Neville Brody and Timothy Lindsay, both of whom did a great job.
So that decision was a genuine improvement. But it was undone by another less progressive decision.
‘We might not have a comedian to hand over the pencils to the winners, but don’t worry’ said Tim, ‘we’ve still got a bit of glamour for you’. Shortly after, they wheeled in a tall blonde in a black dress, to er, transport the yellow pencils all of the one metre journey from behind the curtain to the presenter. There was then a succession of blondes to convey each award to the stage (whether it was the same model each time, or there were multiple blondes, I can’t recall).
Now I may have been O.D.ing on Caitlin Moran at the moment, so my apologies if this comes over as a feminist rant, but…
Did we really need a trophy blonde to carry in the pencils? It felt like something out of Madmen. Only, the first season, back when Peggy was still making Don’s coffee and playing piano like a dog.
Nothing against blondes here (I am one, in fact). But what was weird was the way she was there to ‘add glamour’ as opposed to anything more cerebral.
This, combined with the fact that only a handful of women went up all night to collect awards (the under-representation of women in adland is a whole other rant for another day), and it all felt a bit weird and old-fashioned. What was worse was that she didn’t even award them to the winners! She just handed them to Neville and Tim. So they could then hand them to the winners. So she was essentially a well-dressed conveyor belt.
Perhaps all they needed instead was some natty Ikea shelving hidden under the lecturn, so they could pick them up before handing them to the winners?
Or, here’s a better suggestion from Nat:
Why not give this conveyor belt honour to some up and coming creatives, or to this year’s D & AD student award nominees? Give tomorrow’s Hegarties and Tagholms the honour of shaking the hand of the winners of today. Maybe it’s a little cheesy (or reminiscent of the Olympic ceremony) but isn’t nurturing tomorrow’s talent what D & AD is all about? As opposed to helping women fulfil their arm candy potential, I mean.
Now, has anyone got a lighter? I’m just off to burn my bra.
Never, in the history of the world has there been a more urgent need to employ a namer.
You might have heard already, but Google have unleashed their version of Spotify onto the world.
Apparently it’s a worthy contender, from a technical point of view.
The only snag is, it’s got A NAME THAT IS FOUR WORDS LONG. Here it is. When you’ve got five minutes, why not sit down and have a read of it…
Google’s new music offering is called GOOGLE PLAY MUSIC ALL ACCESS.
Surely there is a better name. Something snappier, less convoluted and nerdy? Something that sounds less like, I don’t know, like you’re choking on the trouble-shooting section of an instruction manual?! Maybe one of the naming wizards out there could help them with a new name? Or a budding placement team perhaps? I did love you once, Google…
Our own planner Jamie Inman @bmbagency writes standing up. All Day Long. ”Keeps you spritely,” he says.
It’s quite funny to watch him work on a macbook atop loads of crates.
I wanted to put a picture of that but he prefers to let you imagine it…. it’s like a modern day version of The Old Man and the Typewriter that you see above.
Apologies in advance for what may be a darker post than usual. Dark, but in some way practical, I hope.
Yesterday a friend and co-member of the DDC* and I hit upon a realisation. At the risk of sounding curmudgeonly, wouldn’t it be nice if there was a way to magically edit those bits of the internet that remind you of things you’d rather not be reminded of? Banners, Facebook ASUs, emails, etc.
Like, when it’s father’s day and you’re still getting used to the idea that that’s no longer something you celebrate. Or Mother’s day… Or (poss just me and my friends, this one) Christmas!
Of course, we’re not begrudging people that do still have parents left to celebrate, squeeze with utter love and make a fuss of. But for those who have just crash-landed anew in the DDC*, or for those who were never lucky enough to know their dads (or mums for that matter), there should be a simple way to soften the little blows a tiny bit with a bit of cyber-bubble-wrap. A way to ‘unsubscribe’ from Father’s Day and its chums. You might say ‘these things are all part of life’, or ‘get over it’, which is true to some extent. But it also depends how long you’ve had to come to terms with your loss.
Or as Holly puts it:
“Fathers’ Day is no doubt a lovely and enjoyable event for fathers and people with fathers everywhere. But there’s also a considerable group of people who have lost their dads, hate their dads, or otherwise just don’t want dad-dom shoved in their faces every year. This post is for those people.”
So if you’ve ever wondered how to turn down the volume on the reminders, whatever time of year, happily there is now a way. It’s not particularly easy reading, but here’s how to take them all down – one by one.
Thanks to Holly, who you might remember from the internet a few weeks ago. Over to you, Copybot.
* See Holly’s blog for what this joyful acronym stands for!